Research and Insights: Examining the Effects of Internal Communication and Emotional Culture on Employees’ Organizational Identification
Organizational culture is a social glue that holds organizational members together and prescribes how things are understood, judged, and valued in an organization. The affective dimension of organizational culture, known as emotional culture, sets the tone for how organizational members feel. What can leaders do to promote the positive emotional culture of the workplace? How can internal communications cultivate a positive emotional culture and facilitate employees’ sense of belonging in their organizations?
There is a growing body of evidence that supports the impact of a positive emotional culture on employees’ job satisfaction, employee-organization relationships, company financial performance, and more. Employees with high organizational identification tend to act in the organization’s best interest and internalize the mission, vision, and goals of the company.
University of Florida College of Journalism and Communications doctoral candidate Cen April Yue, with Public Relations Associate Professor Rita Men and Professor Mary Ann Ferguson, explored the emerging role of positive emotional culture within organizations and asked how a symmetrical internal communication system and leaders’ use of motivating language contribute to fostering a positive emotional culture featured by joy, companionate love, pride, and gratitude. In addition, the study examined the linkage between a positive emotional culture and employees’ organizational identification.
Posted: July 17, 2020
Category: Digest Only
