Sylvia Chan-Olmsted, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology professor and director of consumer media research, and UF Computer & Information Science Professor My T. Thai have received a National Science Foundation Grant for $930,000 to support research on “Information Integrity: A User-Centric Intervention.”

Their project proposes a paradigm shift for misinformation mitigation, from a systematic misinformation detection to a user-centric intervention. By integrating psychological and socio-cultural constructs, their goal is to develop machine-learning algorithms and prototype systems using three key pillars for successful intervention: timeliness, engagement and interaction.

The research proposal seeks to build an intervention system.

According to the grant authors, “The project will assist in enhancing information integrity by identifying the influencing community, agents and culturally resonant information before the tipping points in public dialogue on controversial issues and offering venues and real-time interventions at scale. The project also has a high value of transition and will lead to a system that effectively mitigates the misinformation, allowing users to explore, analyze and make their own timely decisions.”

The Consortium on Trust in Media and Technology will assist with evaluative and program aspects of the grant.

Posted: September 8, 2023
Category: AI at CJC News, College News, Research News, Trust News
Tagged as: AI, Consortium on Trust in Media and Technology, Information Integrity, Machine-learning, Media Production Management and Technology, NSF, Sylvia Chan-Olmsted