Online Master’s syllabi


Quick scroll to: Spring 2025 | Fall 2024 | Summer 2024 | Spring 2024

Class syllabi for the last four semesters are shown.

Spring 2025

ADV

ADV 5815 - Inbound Marketing Strategy - Ferrigno (PDF)

ADV 5825 - Search and Display Advertising - Binder (PDF)

ADV 5825 - Search and Display Advertising - Ruiz (PDF)

COM

COM 6338 - Advanced Web Topics 1: Advanced Design - Warrick (PDF)

COM 6565 - Social Media Community Management - Duffy (PDF)

MMC

MMC 5006 - Introduction to Multimedia Communication - Ford (PDF)

MMC 5007 - Introduction to Audiences - Sahm (PDF)

MMC 5155 - Copywriting for Digital Messaging - Ferrigno (PDF)

MMC 5155 - Copywriting for Digital Messaging - Hope (PDF)

MMC 5277 - Web Design Principles - Vasquez (PDF)

MMC 5279 - User Experience (UX) Theory and Research - Rucker (PDF)

MMC 5427 - Research Methods in Digital Communications - Hinton (PDF)

MMC 5449 - Consumer & Audience Analytics - Walker (PDF)

MMC 5495 - Introduction to Public Interest Communication - Anderson (PDF)

MMC 5636 - Introduction to Social Media - Blitch (PDF)

MMC 5648 - Public Affairs Communication - Charles (PDF)

MMC 5737 - Lead Generation and Management - Meisner (PDF)

MMC 5739 - Social Media Advertising for Conversions - Page (PDF)

MMC 6035 - Personal Branding and Digital Reputation Management - Oberlin (PDF)

MMC 6145 - Advanced Web Topics 3: Web Interactivity and Engagement - Warrick (PDF)

MMC 6278 - Advanced Web Topics II - Warrick (PDF)

MMC 6400 - Mass Communication Theory - Evans (PDF)

MMC 6400 - Mass Communication Theory - Dahmen (PDF)

MMC 6414 - Strategic Public Interest Communication - Pelto (PDF)

MMC 6638 - Global Activism and Social Change Communication - Bentley (PDF)

MMC 6727 - Social Media Metrics and Evaluation - Felbab (PDF)

MMC 6728 - Branding Using Social and Mobile Media - Fleming (PDF)

MMC 6930 - Seminar in Mass Communication Teaching - Jones (PDF)

MMC 6936 - Capstone - Public Relations - Holberg (PDF)

MMC 6936 - Principles of Journalism - Eisenberg (PDF)

MMC 6936 - Professional Internship - Murphy (PDF)

MMC 6936 - Reporting and Writing for Digital, Audio, and Video - Knowles (PDF)

MMC 6936 - The Art of Podcasting - Kirby (PDF)

MMC 6936 - The Science of Going Viral - York (PDF)

MMC 6950 - Capstone - Digital Strategy - Kropp (PDF)

MMC 6950 - Capstone - Digital Strategy - Meisner (PDF)

MMC 6950 - Capstone - Global Strategic Communications - Castillo (PDF)

MMC 6950 - Capstone - Political Communications - O'Keefe (PDF)

MMC 6950 - Capstone - Public Interest Communications - Al Rabeah (PDF)

MMC 6950 - Capstone - Social Media - Spencer (PDF)

MMC 6950 - Capstone - Web Design - Vasquez (PDF)

PUR

PUR 5107 - Strategic Writing for Public Relations - McCloskey (PDF)

PUR 6005 - Theories of Public Relations - Freberg (PDF)

PUR 6006 - Public Relations Foundations - Michael (PDF)

PUR 6409 - International Issues and Crisis Communication - Donohue (PDF)

PUR 6509 - Public Relations Measurement and Evaluation - Fultz (PDF)

PUR 6603 - Public Relations Strategy and Messaging - Lehavy (PDF)

PUR 6607 - Public Relations Management - Michael (PDF)

VIC

VIC 5006 - Foundations of Design for Communication - Bliss (PDF)

VIC 5325 - Digital Imagery in Web Design - Sjuts (PDF)

VIC 5326 - Digital Media Layout and Design - Ramsey (PDF)

Fall 2024

ADV

ADV 5815 - Inbound Marketing Strategy - Ferrigno (PDF)

ADV 5815 - Inbound Marketing Strategy - Leoni (PDF)

ADV 5825 - Search and Display Advertising - Ruiz (PDF)

COM

COM 6338 - Advanced Web Topics 1: Advanced Design - Ritzenthaler (PDF)

COM 6565 - Social Media Community Management - Duffy (PDF)

MMC

MMC 5006 - Introduction to Multimedia Communication - Ford (PDF)

MMC 5007 - Introduction to Audiences - Sahm (PDF)

MMC 5046 - Presentation Power - Page (PDF)

MMC 5155 - Copywriting for Digital Messaging - Ferrigno (PDF)

MMC 5155 - Copywriting for Digital Messaging - Hope (PDF)

MMC 5277 - Web Design Principles - Vasquez (PDF)

MMC 5279 - User Experience (UX) Theory and Research - Rucker (PDF)

MMC 5427 - Research Methods in Digital Communications - Hinton (PDF)

MMC 5495 - Introduction to Public Interest Communication - Anderson (PDF)

MMC 5636 - Introduction to Social Media - Blitch (PDF)

MMC 5708 - Foundations of Intercultural Communication - Wagner (PDF)

MMC 5737 - Lead Generation and Management - Binder (PDF)

MMC 5739 - Social Media Advertising for Conversions - Page (PDF)

MMC 6145 - Advanced Web Topics 3: Web Interactivity and Engagement - Warrick (PDF)

MMC 6213 - Strategic Communication: Ethics and Concepts - Charles (PDF)

MMC 6278 - Advanced Web Topics II - Warrick (PDF)

MMC 6400 - Mass Communication Theory - Dahmen (PDF)

MMC 6400 - Mass Communication Theory - Morgan (PDF)

MMC 6456 - Data Storytelling and Visualization - Skelton (PDF)

MMC 6477 - Measuring Change: Research Evaluation - Manyuk (PDF)

MMC 6496 - Public Interest Communications Theory - Barry (PDF)

MMC 6638 - Global Activism and Social Change Communication - Bentley (PDF)

MMC 6709 - The Art and Science of Storytelling - Mayer (PDF)

MMC 6727 - Social Media Metrics and Evaluation - Felbab (PDF)

MMC 6728 - Branding Using Social and Mobile Media - Blitch (PDF)

MMC 6730 - Social Media Management - Spencer (PDF)

MMC 6936 - Capstone - Audience Analytics - Harmon (PDF)

MMC 6936 - Capstone - Public Relations - Holberg (PDF)

MMC 6936 - The Art of Podcasting - Kirby (PDF)

MMC 6949 - Professional Internship - Murphy (PDF)

MMC 6950 - Capstone - Digital Strategy - Allison (PDF)

MMC 6950 - Capstone - Digital Strategy - Meisner (PDF)

MMC 6950 - Capstone - Digital Strategy - Kropp (PDF)

MMC 6950 - Capstone - Global Strategic Communications - Castillo (PDF)

MMC 6950 - Capstone - Political Communications - O'Keefe (PDF)

MMC 6950 - Capstone - Public Interest Communications - Al-Rabeah (PDF)

MMC 6950 - Capstone - Social Media - Spencer (PDF)

MMC 6950 - Capstone - Web Design - Vasquez (PDF)

PUR

PUR 5107 - Strategic Writing for Public Relations - McCloskey (PDF)

PUR 6005 - Theories of Public Relations - Freberg (PDF)

PUR 6006 - Public Relations Foundations - Klimavich (PDF)

PUR 6006 - Public Relations Foundations - Michael (PDF)

PUR 6509 - Public Relations Measurement and Evaluation - Fultz (PDF)

PUR 6603 - Public Relations Strategy and Messaging - Lehavy (PDF)

PUR 6607 - Public Relations Management - Engle (PDF)

PUR 6616 - Corporate Reputation and Communication - Donohue (PDF)

VIC

VIC 5006 - Foundations of Design for Communication - Bliss (PDF)

VIC 5315 - Corporate and Brand Identity on the Web - LoCicero (PDF)

VIC 5325 - Digital Imagery in Web Design - Miller (PDF)

Summer 2024

ADV

ADV 5815 - Inbound Marketing Strategy - Leoni (PDF)

ADV 5825 - Search and Display Advertising - Binder (PDF)

ADV 5825 - Search and Display Advertising - Ruiz (PDF)

COM

COM 6338 - Advanced Web Topics 1: Advanced Design - Ritzenthaler (PDF)

MMC

MMC 5006 - Introduction to Multimedia Communication - Ford (PDF)

MMC 5007 - Introduction to Audiences - Sahm (PDF)

MMC 5046 - Presentation Power - Page (PDF)

MMC 5155 - Copywriting for Digital Messaging - Ferrigno (PDF)

MMC 5155 - Copywriting for Digital Messaging - Hope (PDF)

MMC 5277 - Web Design Principles - Vasquez (PDF)

MMC 5279 - User Experience (UX) Theory and Research - Rucker (PDF)

MMC 5495 - Introduction to Public Interest Communication - Anderson (PDF)

MMC 5636 - Introduction to Social Media - Blitch (PDF)

MMC 5648 - Public Affairs Communication - Grupp (PDF)

MMC 5737 - Lead Generation and Management - Meisner (PDF)

MMC 5739 - Social Media Advertising for Conversions - Page (PDF)

MMC 6035 - Personal Branding and Digital Reputation Management - Oberlin (PDF)

MMC 6145 - Advanced Web Topics 3: Web Interactivity and Engagement - Warrick (PDF)

MMC 6213 - Strategic Communication: Ethics and Concepts - Charles (PDF)

MMC 6400 - Mass Communication Theory - Morgan (PDF)

MMC 6414 - Strategic Public Interest Communication - Pelt (PDF)

MMC 6421 - Research Methods in Mass Communication - Kropp (PDF)

MMC 6638 - Global Activism and Social Change Communication - Bentley (PDF)

MMC 6709 - The Art and Science of Storytelling - Mayer (PDF)

MMC 6727 - Social Media Metrics and Evaluation - Felbab (PDF)

MMC 6728 - Branding Using Social and Mobile Media - Blitch (PDF)

MMC 6936 - Capstone - Web Design - Warrick (PDF)

MMC 6936 - The Art of Podcasting - Kirby (PDF)

MMC 6949 - Professional Internship - Murphy (PDF)

MMC 6950 - Capstone - Audience Analytics - Harmon (PDF)

MMC 6950 - Capstone - Digital Strategy - Allison (PDF)

MMC 6950 - Capstone - Digital Strategy - Meisner (PDF)

MMC 6950 - Capstone - Global Strategic Communications - Castillo (PDF)

MMC 6950 - Capstone - Political Communications - O'Keefe (PDF)

MMC 6950 - Capstone - Public Interest Communications - Al-Rabeah (PDF)

MMC 6950 - Capstone - Public Relations - Holberg (PDF)

MMC 6950 - Capstone - Social Media - Greenhut (PDF)

PUR

PUR 5107 - Strategic Writing for Public Relations - McCloskey (PDF)

PUR 6005 - Theories of Public Relations - Engle (PDF)

PUR 6006 - Public Relations Foundations - Michael (PDF)

PUR 6409 - International Issues and Crisis Communication - Donohue (PDF)

PUR 6509 - Public Relations Measurement and Evaluation - Fultz (PDF)

PUR 6603 - Public Relations Strategy and Messaging - Lehavy (PDF)

VIC

VIC 5006 - Foundations of Design for Communication - Biss (PDF)

VIC 5325 - Digital Imagery in Web Design - Sjuts (PDF)

VIC 5326 - Digital Media Layout and Design - Ramsey (PDF)

Spring 2024

ADV

ADV 5409 - Principles of Political Advertising - Pelto (PDF)

ADV 5815 - Inbound Marketing Strategies - Leoni (PDF)

ADV 5825 - Search and Display Advertising - Ruiz (PDF)

COM

COM 6565 - Social Media Community Management - Duffy (PDF)

MMC

MMC 5006 - Introduction to Multimedia Communication - Ford (PDF)

MMC 5046 - Presentation Power - Page (PDF)

MMC 5155 - Copywriting for Digital Messaging - Ferrigno (PDF)

MMC 5155 - Copywriting for Digital Messaging - Hope (PDF)

MMC 5277 - Web Design Principles - Vasquez (PDF)

MMC 5279 - User Experience (UX) Theory and Research - Rucker (PDF)

MMC 5449 - Consumer and Audience Analytics - Walker (PDF)

MMC 5626 - Introduction to Digital Political Campaigning - Engle (PDF)

MMC 5636 - Introduction to Social Media - Blitch (PDF)

MMC 5708 - Foundations of Intercultural Communication - Wagner (PDF)

MMC 5737 - Lead Generation and Management - Binder (PDF)

MMC 5739 - Social Media Advertising for Conversions - Meisner (PDF)

MMC 5739 - Social Media Advertising for Conversions - Page (PDF)

MMC 6035 - Personal Branding and Digital Reputation Management - Oberlin (PDF)

MMC 6145 - Advanced Web 3: Web Interactivity and Engagement - Warrick (PDF)

MMC 6278 - Advanced Web Topics II - Warrick (PDF)

MMC 6338 - Advanced Web Topics 1: Advanced Design - Ritzenthaler (PDF)

MMC 6400 - Mass Communication Theory - Evans (PDF)

MMC 6421 - Research Methods in Mass Communication - Carveth (PDF)

MMC 6475 - Audience Research Methods - Yang (PDF)

MMC 6477 - PIC Measuring Social Change: Research and Evaluation - Fultz (PDF)

MMC 6496 - Public Interest Communications Theory - Barry (PDF)

MMC 6638 - Global Activism and Social Change Communication - Bentley (PDF)

MMC 6727 - Social Media Metrics and Evaluation - Blitch (PDF)

MMC 6728 - Branding Using Social and Mobile Media - Fleming (PDF)

MMC 6730 - Social Media Management - Greenhut (PDF)

MMC 6936 - Nonprofit and Government Strategic Communication - Gethicker (PDF)

MMC 6936 - The Science of Going Viral - York (PDF)

MMC 6939 - Introduction to Public Interest Communications - Hennessey (PDF)

MMC 6949 - Professional Internship - Murphy (PDF)

MMC 6950 - Mass Communication Capstone: Digital Strategy - Meisner (PDF)

MMC 6950 - Mass Communication Capstone: Digital Strategy - Allison (PDF)

MMC 6950 - Mass Communication Capstone: Global Strategic Communication - Castillo (PDF)

MMC 6950 - Mass Communication Capstone: Political Communication - O'Keefe (PDF)

MMC 6950 - Mass Communication Capstone: Public Interest Communication - Al-Rabeah (PDF)

MMC 6950 - Mass Communication Capstone: Public Relations - Holberg (PDF)

MMC 6950 - Mass Communication Capstone: Social Media - Greenhut (PDF)

MMC 6950 - Mass Communication Capstone: Web Design and Online Communication - Miller, Ramsey (PDF)

PUR

PUR 5107 - Strategic Writing for Public Relations - McCloskey (PDF)

PUR 6005 - Theories of Public Relations - Engle (PDF)

PUR 6006 - Public Relations Foundations - Michael (PDF)

PUR 6006 - Public Relations Foundations - Klimavich (PDF)

PUR 6509 - Public Relations Measurement and Evaluation - Fultz (PDF)

PUR 6603 - Public Relations Strategy and Messaging - Lehavy (PDF)

PUR 6607 - Public Relations Management - Engle (PDF)

PUR 6616 - Corporate Reputation and Communication - Donohue (PDF)

VIC

VIC 5006 - Foundations of Design for Communication - Biss (PDF)

VIC 5315 - Corporate and Brand Identity on the Web - LoCicero (PDF)

VIC 5325 - Digital Imagery in Web Design - Sjuts (PDF)

VIC 5326 - Digital Media Layout and Design - Ramsey (PDF)