Advertising Syllabi
Starting Summer Semester 2026, College of Journalism and Communications syllabi are stored in the UF Syllabus repository.
Archived Syllabi
Course syllabi for the Spring 2026 and earlier semesters are shown below.
Spring 2026
ADV
ADV 3001 - Advertising Strategy - Hughes (PDF)
ADV 3001 - Advertising Strategy - Gasson (PDF)
ADV 3001 - Advertising Strategy - Wang (PDF)
ADV 3008 - Principles of Advertising - Page (PDF)
ADV 3008 - Principles of Advertising - Windels (PDF)
ADV 3008 - Principles of Advertising - Liu (PDF)
ADV 3008 - Principles of Advertising - Karl (PDF)
ADV 3310 - Digital Media Sales - Van Hoover (PDF)
ADV 3330 - Artificial Intelligence and Advertising - Sun (PDF)
ADV 3403 - Branding - Windels (PDF)
ADV 3403 - Branding - Rivero (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - Kember (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - Rodriguez (PDF)
ADV 3420 - Health Communication - Addie (PDF)
ADV 3500 - Digital Insights - Johnson (PDF)
ADV 3500 - Digital Insights - Kim (PDF)
ADV 3500 - Digital Insights - Fernandes (PDF)
ADV 3920C - Preparing the Pitch - Donskoi (PDF)
ADV 4101 - Copywriting and Visualization - Kyles (PDF)
ADV 4101 - Copywriting and Visualization - Windels (PDF)
ADV 4300 - Media Planning - Huang (PDF)
ADV 4300 - Media Planning - Moon (PDF)
ADV 4300 - Media Planning - Ham (PDF)
ADV 4300 - Media Planning - Van Valkenburgh (PDF)
ADV 4304 - Game Changing Ad Ideas - Segui (PDF)
ADV 4323 - Branding and Social Media - Hughes (PDF)
ADV 4331 - AI-Driven Social Media Insights - Johnson (PDF)
ADV 4404 - Cultural Branding - Windels (PDF)
ADV 4800 - Advertising Campaigns - Calienes (PDF)
ADV 4800 - Advertising Campaigns - Kember (PDF)
ADV 4800 - Advertising Campaigns - Bullock (PDF)
ADV 4930 - Advertising and Digital Brand Storytelling - Hughes (PDF)
ADV 4930 - Agency Essentials - Johnson (PDF)
ADV 4930 - Social and Consumer Psychology - Ivanov (PDF)
ADV 4930 - The Craft of Visual Communications - Calienes (PDF)
ADV 4940 - Advertising Internship - Windels (PDF)
ADV 4941 - Advanced Advertising Internship - Windels (PDF)
ADV 4950 - Portfolio II - Segui (PDF)
COM
COM 2380 - AI-Assisted Media Content Creation for Science/Public Communication - Moon (PDF)
MMC
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Mallicoat (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Morgan (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Addie (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Morton (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Oberlin (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Kim (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Mallicoat (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Monteiro (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Morgan (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Addie (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Kim (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Morton (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Monteiro (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Oberlin (PDF)
Fall 2025
ADV
ADV 3001 - Advertising Strategy - Bullock (PDF)
ADV 3001 - Advertising Strategy - section 116F - Hughes (PDF)
ADV 3001 - Advertising Strategy - Gasson (PDF)
ADV 3001 - Advertising Strategy - section 10054 - Liu (PDF)
ADV 3001 - Advertising Strategy - section 1H32 - Wang (PDF)
ADV 3001 - Advertising Strategy - section 3E48 - Kember (PDF)
ADV 3008 - Principles of Advertising - Sun (PDF)
ADV 3008 - Principles of Advertising - Page (PDF)
ADV 3008 - Principles of Advertising - Karl (PDF)
ADV 3008 - Principles of Advertising - section 21880 - Ham (PDF)
ADV 3303 - Cross Media Selling - Ruiz (PDF)
ADV 3310 - Digital Media Sales - section 23T3 - Van Hoover (PDF)
ADV 3310 - Digital Media Sales - section UF01 - Van Hoover (PDF)
ADV 3330 - Artificial Intelligence and Advertising - Sun (PDF)
ADV 3403 - Branding - Windels (PDF)
ADV 3403 - Branding - Ruiz (PDF)
ADV 3403 - Branding - section 20524 - Rivero (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - Rodriguez (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section K165 - Kember (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section UF01 - Miro (PDF)
ADV 3420 - Health Communication - Addie (PDF)
ADV 3500 - Digital Insights - Kim (PDF)
ADV 3500 - Digital Insights - section 6H6C - Johnson (PDF)
ADV 3500 - Digital Insights - Bashir (PDF)
ADV 3500 - Digital Insights - section 0311 - Wang (PDF)
ADV 3500 - Digital Insights - section 1A41 - Chen (PDF)
ADV 3502 - Advertising Sales - section 1B21, UFO1 - R. Padovano (PDF)
ADV 3920C - Preparing Your Pitch - Nolen (PDF)
ADV 3943 - The Agency Immersion - Bullock (PDF)
ADV 3943 - The Agency Onboarding - section 486C - Bullock (PDF)
ADV 4101 - Copywriting and Visualization - Stude (PDF)
ADV 4101 - Copywriting and Visualization - Windels (PDF)
ADV 4101 - Copywriting and Visualization - Windels (PDF)
ADV 4101 - Copywriting and Visualization - German-Coley (PDF)
ADV 4300 - Media Planning - Moon (PDF)
ADV 4300 - Media Planning - section 10070 - Ham (PDF)
ADV 4302 - Great Ideas in Marketplace Communications - section 1B21, UF01 - R. Padovano (PDF)
ADV 4304 - Game Changing Ad Ideas - section 742S - Segui (PDF)
ADV 4323 - Branding and Social Media - section 3H92 - Hughes (PDF)
ADV 4331 - AI-Driven Social Media Insights - Feng (PDF)
ADV 4331 - AI-Driven Social Media Insights - section 873 - Johnson (PDF)
ADV 4400 - International and Cross Cultural Advertising - Bashir (PDF)
ADV 4603 - Account Management - Windels (PDF)
ADV 4710 - Portfolio - German-Coley (PDF)
ADV 4800 - Advertising Campaigns - section 564 - Fernandes (PDF)
ADV 4930 - Ads For Social Good - German-Coley (PDF)
ADV 4930 - Advertising and Digital Brand Storytelling - section 65W7 - Hughes (PDF)
ADV 4930 - Agency Essentials - section 15933 - Johnson (PDF)
ADV 4930 - Influencer Marketing - Goodman (PDF)
ADV 4930 - Introduction to Fashion Advertising - Gudahl (PDF)
ADV 4930 - Performance Advertising in the Digital World - Ruiz (PDF)
ADV 4930 - Professional Creativity - Spiker (PDF)
ADV 4930 - Shopper Marketing - section 346 - Kember (PDF)
ADV 4930 - Social and Consumer Psychology - Ivanov (PDF)
ADV 4930 - Survey Design - Bashir (PDF)
ADV 4930 - The Craft of Visual Communications - section 231 - Calienes (PDF)
ADV 4940 - Advertising Internship - Windels (PDF)
ADV 4941 - Advanced Advertising Internship - Windels (PDF)
ADV 4950 - Advertising Portfolio II - Calienes (PDF)
MMC
MMC 3203 - Ethics and Problems in Mass Communications - Mallicoat (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Barnas (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Mallicoat (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Barnas (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 14387 - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 14387 - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 14392 - Monteiro (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 14392 - Monteiro (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 196E - Addie (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 196E - Addie (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 209H - Morton (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 209H - Morton (PDF)
Spring 2025
ADV
ADV 3001 - Advertising Strategy - section 024B - Bullock (PDF)
ADV 3001 - Advertising Strategy - section 08E1 - Wang (PDF)
ADV 3001 - Advertising Strategy - section 08G1 - Hughes (PDF)
ADV 3001 - Advertising Strategy - section UFO1 - Shelton (PDF)
ADV 3008 - Principles of Advertising - Sun (PDF)
ADV 3008 - Principles of Advertising - Ibrahim (PDF)
ADV 3008 - Principles of Advertising - section 11CC - Page (PDF)
ADV 3008 - Principles of Advertising - section 5632 - Liu (PDF)
ADV 3008 - Principles of Advertising - section UFO1 - Page (PDF)
ADV 3310 - Digital Sales - section 130, UFO1 - Ruiz (PDF)
ADV 3330 - Artificial Intelligence and Advertising - section 5434 - Sun (PDF)
ADV 3403 - Branding - section 10F8 - Windels (PDF)
ADV 3403 - Branding - section UFO1 - Hughes (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section 164 - Rodriguez (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section 2K5S - Kember (PDF)
ADV 3420 - Health Communication - section 126 - Lunsford (PDF)
ADV 3500 - Digital Insights - section 136B - Feng (PDF)
ADV 3500 - Digital Insights - section 1C54 - Fernandes (PDF)
ADV 3500 - Digital Insights - section 1C55 - Bashir (PDF)
ADV 3500 - Digital Insights - section 249 - Shelton (PDF)
ADV 3500 - Digital Insights - section 25AB - Bashir (PDF)
ADV 3500 - Digital Insights - section UFO1 - Bashir (PDF)
ADV 3502 - Advertising Sales - section 084A, UFO1 - R. Padovano (PDF)
ADV 4101 - Copywriting and Visualization - section 1H07 - Calienes (PDF)
ADV 4101 - Copywriting and Visualization - section 1H05 - Kyles (PDF)
ADV 4101 - Copywriting and Visualization - section 1H06 - German-Coley (PDF)
ADV 4101 - Copywriting and Visualization - section 1H08 - Stude (PDF)
ADV 4300 - Media Planning - section 828 - Ham (PDF)
ADV 4300 - Media Planning - section 829 - Luo (PDF)
ADV 4302 - Great Ideas in Marketplace Communications - section 09H0, UFO1, 342 - R. Padovano (PDF)
ADV 4304 - Game Changing Ad Ideas - section 05EG - Segui (PDF)
ADV 4323 - Branding and Social Media - section 283A, UFO1 - Hughes (PDF)
ADV 4331 - AI-Driven Social Media Insights - section 2Y5S - Feng (PDF)
ADV 4400 - International and Cross Cultural Advertising - section 352 - Bashir (PDF)
ADV 4400 - International and Cross Cultural Advertising - section UFO1 - Bashir (PDF)
ADV 4404 - Cultural Branding - section 05AD - Windels (PDF)
ADV 4710 - Creative Portfolio - section 722 - German-Coley (PDF)
ADV 4800 - Advertising Campaigns - section 08D8 - Calienes (PDF)
ADV 4800 - Advertising Campaigns - section 1207 - Kember (PDF)
ADV 4800 - Advertising Campaigns - section 1208 - Fernandes (PDF)
ADV 4800 - Advertising Campaigns - section 3416 - Bullock (PDF)
ADV 4801 - Creative Sports Advertising - section 35B2 - Goodman (PDF)
ADV 4930 - Ads for Social Good - section 282B - Segui (PDF)
ADV 4930 - Agency Essentials - L. Johnson (PDF)
ADV 4930 - Health Advertising for Social Good - section 02AD - Addie (PDF)
ADV 4930 - The Craft of Visual Communications - section 231 - Calienes (PDF)
ADV 4940 - Advertising Internship - section 04BH - Windels (PDF)
ADV 4940 - Advertising Internship - section UFO1 - Windels (PDF)
ADV 4941 - Advanced Advertising Internship - section 04B2 - Windels (PDF)
ADV 4941 - Advanced Advertising Internship - section UF02 - Windels (PDF)
ADV 4950 - Portfolio II - section MGC2 - German-Coley (PDF)
ADV 4951 - Portfolio III - section 3MGC - Segui (PDF)
MMC
MMC 3203 - Ethics and Problems in Mass Communications - section 049C - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 049C - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 15C4 - Blair (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 15C4 - Blair (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 1778 - Monteiro (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 1778 - Monteiro (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 28EE - Kim (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 28EE - Kim (PDF)