Advertising Syllabi
Quick scroll to: Fall 2024 | Summer 2024 | Spring 2024 | Fall 2023
Class syllabi for the last four semesters are shown.
Fall 2024
ADV
ADV 3001 - Advertising Strategy - section 03G9 - Liu (PDF)
ADV 3001 - Advertising Strategy - section 116F - Hughes (PDF)
ADV 3001 - Advertising Strategy - section 117F - Bullock (PDF)
ADV 3001 - Advertising Strategy - section 1H32 - Wang (PDF)
ADV 3008 - Principles of Advertising - section 038 - Ibrahim (PDF)
ADV 3008 - Principles of Advertising - section 042 - Karl (PDF)
ADV 3008 - Principles of Advertising - section 33MW - Ham (PDF)
ADV 3303 - Cross Media Selling - section UFO1 - Ruiz (PDF)
ADV 3403 - Branding - section 652 - Wei (PDF)
ADV 3403 - Branding - section UFO1 - Hughes (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section MA24 - Rodriguez (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section UFO1 - Miro (PDF)
ADV 3420 - Health Communication - section 126 - Addie (PDF)
ADV 3500 - Digital Insights - section UFO1 - Bashir (PDF)
ADV 3500 - Digital Insights - section 0311 - Wang (PDF)
ADV 3500 - Digital Insights - section 291E - Kim (PDF)
ADV 3500 - Digital Insights - section 6H6C - Johnson (PDF)
ADV 3920C - Preparing Your Pitch - section 745, UFO1 - Nolen (PDF)
ADV 3943 - The Agency Immersion - section 486 - Asorey (PDF)
ADV 4101 - Copywriting and Visualization - section 0618 - Calienes (PDF)
ADV 4300 - Media Planning - section 141D - Luo (PDF)
ADV 4300 - Media Planning - section 1A30 - Ham (PDF)
ADV 4323 - Branding and Social Media - section 3H92 - Hughes (PDF)
ADV 4331 - AI-Driven Social Media Insights - section 873 - Feng (PDF)
ADV 4400 - International and Cross Cultural Advertising - section 180, UFO1 - Bashir (PDF)
ADV 4930 - Agency Essentials - section 984, UFO1 - Johnson (PDF)
ADV 4930 - Health Advertising for the Social Good - section 3H92 - Lunsford (PDF)
ADV 4930 - The Craft of Visual Communications - section 751 - Calienes (PDF)
MMC
MMC 3203 - Ethics and Problems in Mass Communications - section 08 - Barnas (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 196E - Blair (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section UFO1, UFO2 - Mallicoat (PDF)
Summer 2024
ADV
ADV 3001 - Advertising Strategy - Morton (PDF)
ADV 3001 - Advertising Strategy - Shelton (PDF)
ADV 3001 - Advertising Strategy - Sinclair (PDF)
ADV 3001 - Advertising Strategy - section 3S3C - Kember (PDF)
ADV 3008 - Principles of Advertising - Page (PDF)
ADV 3310 - Digital Sales - Ruiz (PDF)
ADV 3403 - Branding - section UFO1 - Hughes (PDF)
ADV 3420 - Health Communication - Addie (PDF)
ADV 3500 - Digital Insights - Feng (PDF)
ADV 3500 - Digital Insights - Son (PDF)
ADV 3500 - Digital Insights - Bashir (PDF)
ADV 3502 - Advertising Sales - section 7E39, UFO1 - R. Padovano (PDF)
ADV 4101 - Copywriting and Visualization - German-Coley (PDF)
ADV 4101 - Copywriting and Visualization - Stude (PDF)
ADV 4300 - Media Planning - VanValkenburgh (PDF)
ADV 4323 - Branding and Social Media - Hughes (PDF)
ADV 4400 - International and Cross Cultural Advertising - Bashir (PDF)
ADV 4930 - Creative Thinking and Storytelling - Windels (PDF)
ADV 4930 - Fashion Advertising - Gudahl (PDF)
ADV 4930 - Health Advertising for the Social Good - Te (PDF)
ADV 4930 - The Cannes Lions Experience - Windels (PDF)
ADV 4940 - Advertising Internship - Summer A - Windels (PDF)
ADV 4940 - Advertising Internship - Summer B - Windels (PDF)
ADV 4940 - Advertising Internship - Summer C - Windels (PDF)
MMC
MMC 3203 - Ethics and Problems in Mass Communications - Stone (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Barnas (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Mallicoat (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Kim (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 11804 - Blair (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 14603 - Robbert (PDF)
Spring 2024
ADV
ADV 3001 - Advertising Strategy - Wang (PDF)
ADV 3001 - Advertising Strategy - section 08G1 - Hughes (PDF)
ADV 3001 - Advertising Strategy - section 162 - Starr (PDF)
ADV 3001 - Advertising Strategy - section 20763 - Redditt (PDF)
ADV 3001 - Advertising Strategy - section 21651 - Newman (PDF)
ADV 3008 - Principles of Advertising - Page (PDF)
ADV 3008 - Principles of Advertising - Sun (PDF)
ADV 3008 - Principles of Advertising - Weigold (PDF)
ADV 3008 - Principles of Advertising - section 10104 - Windels (PDF)
ADV 3310 - Digital Sales - Ruiz (PDF)
ADV 3403 - Branding - Windels (PDF)
ADV 3403 - Branding - section UFO1 - Hughes (PDF)
ADV 3411 - Multicultural Advertising in the U.S. - section 164 - Kember (PDF)
ADV 3500 - Digital Insights - Feng (PDF)
ADV 3500 - Digital Insights - Kim (PDF)
ADV 3500 - Digital Insights - Shelton (PDF)
ADV 3500 - Digital Insights - Chang (PDF)
ADV 3502 - Advertising Sales - section 084A, UF01 - R. Padovano (PDF)
ADV 3920C - Preparing Your Pitch - Nolen (PDF)
ADV 4101 - Copywriting and Visualization - Stude (PDF)
ADV 4101 - Copywriting and Visualization - German-Coley (PDF)
ADV 4101 - Copywriting and Visualization - section 10168 - Windels (PDF)
ADV 4300 - Media Planning - Chang (PDF)
ADV 4300 - Media Planning - Moon (PDF)
ADV 4300 - Media Planning - Luo (PDF)
ADV 4302 - Great Ideas in Marketplace Communications - section 09H0, UF01, 342 - R. Padovano (PDF)
ADV 4323 - Branding and Social Media - section 283A, UFO1 - Hughes (PDF)
ADV 4404 - Cultural Branding - Windels (PDF)
ADV 4710 - Creative Portfolio I - German-Coley (PDF)
ADV 4800 - Advertising Campaigns - section 1207 - Kember (PDF)
ADV 4800 - Advertising Campaigns - section 1208 - Fernandes (PDF)
ADV 4801 - Creative Sports Advertising - Goodman (PDF)
ADV 4910 - Advertising Undergraduate Research - section 0310 - Johnson (PDF)
ADV 4930 - Ads for Social Good - section 282B - Segui (PDF)
ADV 4930 - Advertising Intelligence and Advertising - Sun (PDF)
ADV 4930 - Game Changing Ad Ideas - section 05EG - Segui (PDF)
ADV 4930 - Health Advertising for the Social Good - Palani Te (PDF)
ADV 4930 - Social Media Analytics and Strategy - Feng (PDF)
ADV 4930 - The Craft of Visual Communications - section 231 - Calienes (PDF)
ADV 4940 - Advertising Internship - Windels (PDF)
ADV 4941 - Advanced Advertising Internship - Windels (PDF)
ADV 4950 - Portfolio II "It's a Must" - German-Coley (PDF)
ADV 4951 - Portfolio III, "Making the Best, Better" - section 3MGC - Segui (PDF)
MMC
MMC 3203 - Ethics and Problems in Mass Communications - Stone (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Kim (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - Yesenosky (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 15056 - Robbert (PDF)
MMC 3203 - Ethics and Problems in Mass Communications - section 15059, 19869 - Blair (PDF)
Fall 2023
ADV
ADV 3001 - Advertising Strategy - Morton (PDF)
ADV 3001 - Advertising Strategy - section 116F - Hughes (PDF)
ADV 3008 - Principles of Advertising - Page (PDF)
ADV 3008 - Principles of Advertising - Page (PDF)
ADV 3303 - Cross Media Selling - Ruiz (PDF)
ADV 3403 - Branding - Windels (PDF)
ADV 3403 - Branding - section UFO1 - Hughes (PDF)
ADV 3500 - Digital Insights - Kim (PDF)
ADV 3500 - Digital Insights - Bashir (PDF)
ADV 3500 - Digital Insights - Yang (PDF)
ADV 3500 - Digital Insights - Moss (PDF)
ADV 3500 - Digital Insights - section 1A41 - Chen (PDF)
ADV 3502 - Advertising Sales - section 1B21, 2B1, UFO1 - R. Padovano (PDF)
ADV 3920C - Preparing Your Pitch - Nolen (PDF)
ADV 4101 - Copywriting and Visualization - Stude (PDF)
ADV 4101 - Copywriting and Visualization - German-Coley (PDF)
ADV 4101 - Copywriting and Visualization - Kyles (PDF)
ADV 4300 - Media Planning - Moon (PDF)
ADV 4302 - Great Ideas in Marketplace Communications - section 14CH, 624, UFO1 - R. Padovano (PDF)
ADV 4400 - International and Cross Cultural Advertising - Bashir (PDF)
ADV 4710 - Creative Portfolio I - German-Coley (PDF)
ADV 4800 - Advertising Campaigns - section 564 - Fernandes (PDF)
ADV 4930 - Account Management - Windels (PDF)
ADV 4930 - Ads for Social Good - section 257D - Segui (PDF)
ADV 4930 - Agency Essentials - Johnson (PDF)
ADV 4930 - Branding and Social Media - section 3H92, UFO1 - Hughes (PDF)
ADV 4930 - Game Changing Ad Ideas - section 742 - Segui (PDF)
ADV 4940 - Advertising Internship - Windels (PDF)