Cen April Yue
Assistant Professor, Department of Communication, University of Connecticut
Affiliate Scholar, Internal Communication Research Hub
Email: cen.yue@uconn.edu
Cen April Yue
Assistant Professor, Department of Communication, University of Connecticut
Affiliate Scholar, Internal Communication Research Hub
Cen (April) Yue is an Assistant Professor of Marketing, Advertising, and Public Relations at the University of Connecticut. Her research interests focus on internal public relations, leadership communication, organizational change management, corporate social responsibility, and relationship management.
She has published in scholarly journals such as the Journal of Public
Relations Research, Public Relations Review, Journalism & Mass Communication Quarterly, Journal of Business Research, International Journal of Communication, and International Journal of Business Communication, among others. She has received over 10 top paper and research awards and recognitions from national and international
communication associations and conferences. She is also the Chief Research Editor at the Institute for Public Relations’ Organizational Communication Research Center.
Education
PHD, Mass Communications – University of Florida College of Journalism and Communications
MA, Communications – Purdue University
BA, English – Shandong Normal University, China
BA, Finance – Shandong University, China
News
- “Vision, Passion, and Care:” The Impact of Charismatic Executive Leadership Communication on Employee Trust and Support for Organizational Change (October 21, 2020)
- How CEO Social Media Disclosure and Gender Affect Perceived CEO Attributes, Relationship Investment, and Engagement Intention (August 30, 2020)
- How do CEOs Communicate on Twitter? A Comparative Study between Fortune 200 Companies and Top Startup Companies (February 7, 2020)
- All News About April Yue