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This story originally appeared in the Feb. 18 edition of the UF at Work newsletter. For more on CJC’s AI activity, visit: www.jou.ufl.edu/ai. The College of Journalism and Communications is a leader in preparing the next generation of communication professionals and scholars. The strength of its programs, faculty, students and…
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Artificial Intelligence (AI) has a color problem. Various studies have demonstrated how African Americans, in particular, are negatively affected by AI-based algorithms. For example, a 2019 article in Nature reported on a study that showed that an algorithm widely used in U.S. hospitals to allocate health care to patients has…
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CJC Telecommunication Assistant Professor Jieun Shin was interviewed on Nov. 10, 2020 about her research on algorithms, AI and the spread of misinformation. Below the video is an edited transcript of that interview. Much of your recent research has focused on algorithms and the spread of misinformation. How did you…
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Jasmine McNealy, University of Florida College of Journalism and Communications associate director of the Marion B. Brechner First Amendment Project and Telecommunication associate professor, was quoted in “From Whistleblower Laws to Unions: How Google’s AI Ethics Meltdown Could Shape Policy” published on venturebeat.com on Dec. 16. The article focuses on…
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Trust in artificial intelligence (AI) and how that translates to media management and consumer strategy is driving Sylvia Chan-Olmsted’s studies. “Trust is an essential issue,” said Chan-Olmsted, a professor in the Department of Telecommunication and director of Media Consumer Research. “We are studying human/AI collaboration that is anchored on trust…
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With a 2020 Google Award for Inclusion Research in hand, Jasmine McNealy is in the preliminary stages of a new research project to study how marginalized and vulnerable communities are being proactive and educating themselves about the opportunities and threats of artificial intelligence (AI). McNealy, associate director of the Marion…
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When Huan Chen started researching how consumers think about and perceive artificial intelligence in marketing communications, she was surprised at a major finding: They understand marketing and think it’s unavoidable today. “Marketing companies and organizations will take advantage of new technology,” said Chen, and consumers understand that, just like they…
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Tom Kelleher’s research on how people perceive artificial intelligence is leading him to pursue another angle: How that will help organizations determine how conversational their AI is. The Associate Dean in the University of Florida College of Journalism and Communications Division of Graduate Studies and Research has been studying “conversational…
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A story written by a journalist with assistance from artificial intelligence — the man/machine model – is perceived as the least biased and most credible news story, and organizations that provide that information about automation in a byline at the top of the story provide readers with much-needed transparency. Those…
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Kun Xu, University of Florida College of Journalism and Communications Telecommunication assistant professor in emerging media, is the co-author of “Using Machine Learning to Learn Machines: A Cross-Cultural Study of Users’ Responses to Machine-Generated Artworks” published in the Journal of Broadcasting & Electronic Media on Dec. 9. Xu, CJC doctoral…
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Huan Chen, University of Florida College of Journalism and Communications Advertising associate professor, Sylvia Chan-Olmsted, CJC Telecommunication professor and Media Consumer Research director, and UF College of Engineering Professor My Thai have received a UF Research Artificial Intelligence (AI) Research Catalyst Fund award for their project “Fairness in Information Access…
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Despite efforts to improve colorectal cancer (CRC) screening with a goal of reducing mortality and health outcome disparities, CRC is the third-leading cause of cancer deaths among Black women in the United States. In the interest of increasing early detection of CRC for Black women, University of Florida College of…
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