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University of Florida

Eve Heffron

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Study: Effective CEO Vision Communication Can Increase Employee Engagement

Monday July 31, 2023

A new study has found that effective CEO vision communication can help employees understand how their work contributes to and fosters a greater sense of purpose and can increase emotional attachment …
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UFCJC Public Relations Doctoral Student Receives 2022 Plank Center Top Student Paper Award

Tuesday October 18, 2022

Eve Heffron, University of Florida College of Journalism and Communications (UFCJC) doctoral student, is the recipient of the 2022 Plank Center Top Student Paper Award sponsored by the Plank Center …
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How Purpose-Driven Organizations Influenced Corporate Actions and Employee Trust During the Global COVID-19 Pandemic

Thursday September 8, 2022

COVID-19 changed everything, including how companies approach business—specifically, the importance of leading with purpose. The pandemic furthered this discourse by showcasing how, in times of …
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Study: Strategic Communication About Purpose Can Help Build Employee Organizational Trust During Times of Change

Thursday June 23, 2022

A new study by a team of University of Florida College of Journalism and Communications (UFCJC) researchers found that communicating purpose could be an effective strategic communication tactic to …
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Study Finds Purpose Communication Can Make a Positive Difference for Companies

Monday June 13, 2022

A new study by a team of University of Florida College of Journalism and Communications (UFCJC) researchers found that when U.S. Fortune 100 companies included purpose communication in their …
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CJC Public Relations Faculty and Staff Will Present and Receive Awards at IPRRC 2022

Wednesday March 2, 2022

University of Florida College of Journalism and Communications faculty and doctoral students will be presenting at the International Public Relations Research Conference in Orlando, Florida from …
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Jay Hmielowski and Two CJC Doctoral Students Co-Author Article on Diminishing News Media Trust in U.S. Rural Versus Urban Areas

Monday September 13, 2021

University of Florida College of Journalism and Communications Public Relations Assistant Professor Jay Hmielowski and CJC doctoral students Eve Heffron and Michael Munroe are the co-authors of …
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CJC Faculty, Graduate Students and Alumna Receive 2021 AEJMC Research Paper Awards

Wednesday July 21, 2021

Amy Jo Coffey, University of Florida College of Journalism and Communications (UFCJC) Media Production, Management, and Technology associate professor, is the recipient of the third place faculty …
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CJC Faculty and Doctoral Students Honored in 2021 AEJMC Research Paper Competitions

Monday June 7, 2021

University of Florida College of Journalism and Communications faculty and doctoral students are the recipients of research paper awards in the 2021 Association for Education in Journalism and Mass …