Institute for Public Relations

Marcia DiStaso, University of Florida College of Journalism and Communications associate dean for Research and Public Relations professor, was quoted in “Deconstructing: Stakeholder Capitalism” posted on the Institute for Public Relations (IPR) website on June 9. The post is part of the IPR series on understanding theoretical and practical terms…

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Posted: June 13, 2022

The Institute for Public Relations (IPR) today announced that University of Florida College of Journalism and Communications (UFCJC) Public Relations Department Chair Marcia DiStaso is the winner of their 2021 Pathfinder Award. DiStaso will receive the award at IPR’s 2021 Annual Distinguished Lecture and Awards Dinner on Dec. 2, 2021 in New…

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Posted: October 27, 2021

Myiah Hutchens, University of Florida College of Journalism and Communications Public Relations assistant professor, will be speaking at the virtual Institute for Public Relations (IPR) Research Symposium on  “Expletives and Echo Chambers: Unpacking and Improving Political Communication” on Dec. 2 at 3:55 p.m. The online event is free and open…

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Posted: December 2, 2020

The Institute for Public Relations (IPR) on Tuesday posted a new study, “The Career Path of a Social Media Professional,” which looks at social media manager job roles and responsibilities, reporting and management structure, history and levels of experience, performance review systems, and career ambitions. The study is a collaboration…

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Posted: October 14, 2020

Two articles by University of Florida College of Journalism and Communications faculty and doctoral students were featured in the November 2018 Public Relations Journal Volume 12: Issue 2. “Strategic Use of Facebook for Public Engagement in Higher Education Institutions,” by Public Relations doctoral student Patrick Thelen and Public Relations Associate…

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Posted: November 19, 2018

University of Florida College of Journalism and Communications Public Relations Chair Marcia DiStaso published a study summary on the Institute for Public Relations website on July 18. The study presentation was made at the 2017 International PR Research Conference. “Trends in Purpose: How Companies Are Changing the World by Doing…

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Posted: July 24, 2017

University of Florida College of Journalism and Communications doctoral student Mila Khalitova has been awarded the Grunig PRIME Research Fellowship from the Institute for Public Relations (IPR).  The PRIME Fellowship is one of the most prestigious awards for public relations doctoral students. The Fellowship, which is awarded annually, is named…

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Posted: April 14, 2017

By Linjuan Rita Men “There is nothing more difficult to carry out, nor more doubtful of success, nor more dangerous to handle, than to initiate a new order of things.” –Machiavelli An important prerequisite for modern organizations to grow and succeed in the dynamic and competitive global market is to scan…

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Posted: December 14, 2016

University of Florida College of Journalism and Communications Online Master’s student Danielle Riley was one of two grand-prize winners in the Institute for Public Relations’ (IPR) first global Infographic Design Competition for students. Riley, a student in the Web Design and Online Communication online master’s program, won for her “The…

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Posted: January 28, 2016

The Institute for Public Relations on January 12, 2016 published “Social Media Framing Within the Million Hoodies Movement for Justice,” an article by Public Relations Professor Linda Hon.

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Posted: January 13, 2016

University of Florida College of Journalism and Communications Public Relations Department Chair Juan-Carlos Molleda, doctoral student Gabriel Stephen and Sarab Kochhar, director of research for the Institute for Public Relations, published an article titled An Intertwined Future: Exploring the Relationship between the Levels of Professionalization and Social Roles of Public…

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Posted: November 18, 2015

The Institute for Public Relations on September 9, 2015 published “Infusing Social Media with Humanity: Corporate Character, Public Engagement and Relational Outcomes,” an article by Public Relations Assistant Professor Rita Men and Wan-Hsiu Sunny Tsai.    

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Posted: October 28, 2015