Study: Social Media Engagement Can Have an Effect on the Outcome of Political Races

Tuesday November 26, 2024

A new study has found an empirical connection between social media activity and real-world outcomes in the context of political communication. The findings by Jinping Wang, University of Florida …

UFCJC Doctoral Student Authors Opinion Piece on the Use of Authoritarian Language in the 2020 U.S. Presidential Campaign

Tuesday November 28, 2023

University of Florida College of Journalism and Communications doctoral student Brittany Shaughnessy is the author of “2020 Election Coverage Was Rife with Authoritarian Language, Study Finds” …

Partisan Media Is Easier to Read and More Negative Than Mainstream Media, Research Confirms

Wednesday November 30, 2022

Past research has suggested that the way conservative media frames and communicates messages is distinct from both liberal partisan outlets and mainstream, non-partisan media. But current research suggests that conservative and liberal messaging approaches are not that different.

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Defying the Spiral of Science: Young Voters Are Not Afraid to Voice Differing Political Opinions

Tuesday July 26, 2022

Young voters are arguably the most flexible and fluctuating age groups when it comes to sharing political opinions. The two most recent generations – Millennials and Generation Z – share a healthy willingness to speak out about a variety of topics on social media.

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Mask-Wearing as a Partisan Issue: Social Identity and Communication of Party Norms on Social Media Among Political Elites

Monday April 4, 2022

In this study, scholars used Twitter data to examine how political elites from both political parties communicated norms to their constituents about mask-wearing during the pandemic.

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How Conservative and Liberal Media Reinforce Political Beliefs

Tuesday September 7, 2021

Levels of political polarization continue to escalate in the U.S., causing an increasingly wide chasm between liberals and conservatives. New research explores whether liberal and conservative news outlets contributed to this political divide and increased polarization.

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